MGM 4023 creditsPrereq: Pre-Requisite: MGM 301 , Business Administration majors only.
MGM 402: Selling and Sales Force Management
11 public student ratings, updated Oct 2026 · no written reviews yet
Undergrad registration for Spring 2027 at UB opens Mon, Nov 2. Registrar dates
From 11 public student ratings
Students rate this class highly. It's demanding, and good grades are within reach.
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What we know
- From the catalog
- Explores roles of the sales force and sales management team in a firm’s marketing strategy. Studies selling techniques, territory management, sales force selection, sales training for improved performance, compensation schemes, and performance evaluation. Case analysis and discussion deal with problems from the perspectives of the sales representative, the sales manager, and top management.
- Ratings across the web
- 4.0 out of 5 stars4.0from 11 ratings
- Department
- Management Marketing
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Professors who have taught MGM 402
- Debora Grossman
- Robert Grow
Questions students ask
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