AC 202Prereq: AC 111, AC 114
AC 202: Strategic Planning for Integrated Marketing Communications
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What we know
- From the catalog
- Develops IMC strategies and plans based on competitive analysis and research through student agency teamwork.
- Department
- Advertising and Marketing Communication
Classes next to AC 202
AC courses at FIT with the closest numbers
- AC 114Introduction to Integrated Marketing CommunicationsNo ratings yet
- AC 171Mass CommunicationsNo ratings yet
- AC 202Strategic Planning for Integrated Marketing CommunicationsThis class
- AC 221Publicity WorkshopNo ratings yet
- AC 231Advertising CopywritingNo ratings yet
- AC 271Audiences and MediaNo ratings yet
- AC 272Research Methods in Integrated Marketing CommunicationsNo ratings yet
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