COM 4513 credits
COM 451: Communication and Marketing
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Below: what the catalog says, the COM classes numbered next to it and how Communication classes rate at UB.
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What we know
- From the catalog
- Covers all aspects of the role of communication in the process of marketing goods and services. Specifically, the course covers the design and implementation of marketing information systems, organizational communication within market-driven companies, market research (focus groups, survey, and experimental methods), product design and testing, and the development of communication campaigns, including message design and placement.
- Credits
- 3
- Department
- Communication
Rated classes in Communication at UB
COM 451 has no ratings yet. These COM classes do, nearest numbers first.
- COM 410Communication and Society in AsiaModerate · 6 ratings · 4.5 out of 5
- COM 420Conflict TheoryModerate · 4 ratings · 4.8 out of 5
- COM 441Public RelationsModerate · 6 ratings · 2.5 out of 5
- COM 443Principles and Techniques of AdvertisingModerate · 5 ratings · 4.8 out of 5
- COM 447Communication GraphicsModerate · 7 ratings · 2.3 out of 5
- COM 450Political CommunicationModerate · 8 ratings · 3.5 out of 5
- COM 460World Media SystemsModerate · 5 ratings · 3.4 out of 5
- COM 491Special Topics in Mass CommunicationModerate · 3 ratings · 3.4 out of 5
How Communication classes rate at UB
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Professors who have taught COM 451
- Joeseph Woelfel